"I was normal once. I didn't like it."

Tom Laughon, President of Catch Your Limit Consulting and a leading expert on creativity and strategic thinking, has proven that a consultant doesn't need "big boy shoes" and a tie to be a trusted advisor. His journey from lead singer in a rock-n-roll band, to a successful career in marketing & advertising to consultant, strategist, keynote speaker, facilitator, professor and writer is a fascinating one.

After deciding to leave his band and go back to college, Tom spent a career in advertising helping organizations innovate, create, communicate and take products to market, He's worked with some of America's top brands: Comcast Communications, McDonald's, Reynolds Metals, Corning/Mitsubishi, Samsung, International Dairy Queen and The Society to Protect America's Eagles. Prior to launching Catch Your Limit, Tom consulted for ad agencies, media companies and public relations firms in the areas of branding, new business, presentations and creative strategy.

In 1999, Tom founded Catch Your Limit Consulting. With offices in Richmond and Tallahassee, Tom and his team guide organizations, from Fortune 500 companies to national associations, to "catch their limit" in areas such as leadership development, creativity, innovation, teaming and positive change. His commitment to "practice what he preaches" has made Catch Your Limit a petri dish for round-the-clock experimentation.

As an adjunct professor at Florida State University, his courses have included Creative Strategy I & II for the College of Communications and Professional Selling, Basic Marketing and Promotional Management for the College of Business.
Tom's articles and blogs appear all over creation and he's currently writing a book about fostering creativity and strategic thinking in organizations. A natural storyteller, Tom ignites the hearts, brains and souls of an audience in an entertaining, interactive way that delivers powerful take-a-ways each and every time.

Tom's passion is fishing and his paradise is in the crystal blue Gulf waters off the "Forgotten Coast" and the crystal clear waters of The James River.

Melissa Laughon joined Catch Your Limit Consulting as a partner in 1999. With offices in Richmond and Tallahassee, Melissa guides organizations, from Fortune 500 companies to national associations, to "catch their limit."

Melissa's expertise in organizational challenges centers on change initiatives, creating engaged cultures, recruiting and growing the best people, building strong teams/leaders and succession planning. Melissa develops category and organizational leadership programs and is a contributing author/blogger on a variety of management topics.

She is an experienced facilitator of strategic planning sessions. As a nationally recognized speaker, Melissa understands the importance of leaving an audience with strategies to take back and apply both to their organization and lives.

Melissa's desire to stick around long after initial sessions is what drives her to success. After the initial assessments are reviewed and strategic plans are developed, she's instrumental in partnering with clients to implement, evaluate, measure ROI, make adjustments when necessary and most importantly...celebrate when her clients catch their limit!

Melissa is an active member/supporter of civic organizations in Tallahassee and Richmond. Melissa loves fishing, working out and traveling the world.

Gayle Turner is the managing consultant of Catch Your Limit's Richmond office. In addition to being one of the most genuine and fun loving people you will ever meet, Gayle is an experienced consultant, nationally recognized brander, resident film director/producer, actor, our team's all-star petanque competitor, backgammon, cards and chess player, Richmond's most loyal native son, chef, father, grandfather and music lover. And, to add to his long list of things he's passionate about ...we would have to rank facilitation, strategic thinking and idea generation right at the top.

A recognized brand authority in the United States, Gayle is a powerhouse advertising and communication speaker and has been a featured speaker regularly on the subjects of branding, marketing, sales and account service for ADWEEK Conferences. He has consulted with some of the largest ad agencies in the world including Grey Global, Marc USA, Leo Burnett, BBDO, and Foote Cone Belding helping them install new business systems, in many cases providing them with a process for clarifying their own brand and enabling them to strengthen the services they offer. He has been credited with creating ad campaigns that not only built brands and brand equity, but also delivered the highest sale days in the history of the advertisers' existence.

As a senior consultant and facilitator for Catch Your Limit, Gayle guides organizations, from Fortune 500 companies to national associations, to "catch their limit" in areas such as leadership development, creativity, innovation, teaming and positive change.

At Catch Your Limit Consulting we have many different formats and tools for facilitation, strategic planning and idea generation. Some of our favorites include Dr. Edward de Bono's Six Hat Thinking, Lateral Thinking & Focus on Facilitation. Gayle is certified by de Bono Consulting (de Bono's official US certification organization) in all of the above. In addition to using these tools when we facilitate a strategic and/or creative session, Gayle conducts training sessions to certify your team as "Blue Hat Thinkers".